424+ Real Estate Agents Served
You don't need leads, you need appraisals
If you’re a growth-focused agent ready to scale your listings and create consistent, qualified opportunities—without cold calls or late-night prospecting—you’re in the right place.
You're in good hands:
Our Clients
Hear it directly from
agents we work with.
Our systems speak for themselves, but our clients say it best.
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Here at Icon Media Co, we focus on returns. We’re dedicated to growing your real estate business with the right systems in place. Break free and take your game to the next level.
Results
Our Results Across
Australia & New Zealand
Whether you’re a Principal, solo agent, or scaling a team, our
suite of prospecting systems deliver ROI—and then some.
Tenille Walters
7 listings in 7 days
$3.4M in listing value
$140k in commissions
Andrew McLeod
500 qualified leads
$200k commissions
Agent of the Year
Tina Bettles
Starting fresh for a new brand
8x ROI
$83k+ commissions in 3 months
Tenille Walters
7 listings in 7 days
$3.4M in listing value
$140k in commissions
Andrew McLeod
500 qualified leads
$200k commissions
Agent of the Year
Tina Bettles
Starting fresh for a new brand
8x ROI
$83k+ commissions in 3 months
Services
What we Offer
Our suite of premium, white-glove prospecting systems are designed for serious agents, just like you.
AI-Empowered Appointment Setter
Complete End-to-End, Done-for-You Prospecting System
Exclusive Appraisals booked directly into your calendar
Qualified Appraisal Bookings (3-month sellers only)
Automated SMS Conversations with AI
Daily EOD Reports & Appointment Recordings
Dedicated CSM Support + CRM Management
NO Monthly Retainer – One-Time Investment
5-7x Average ROI
RECOMMENDED
Leads On
Demand
VALUE
Lead Generation System (Meta + Google Ads)
AI Qualification & Notifications
Appointment Frameworks
Automated Nurturing Sequences
Custom-Built CRM
Ad Creation + Daily Optimisation
Weekly Sales Coaching
Comparison
So Why Work with us?
Other Agencies
Slow and sporadic communication
Single Channel Approaches
High retainers for minimal results
Only service 1 part of the prospecting process
Use Traditional methods
Daily support with constant, proactive updates
Omnichannel approach using the latest in AI Technologies
Tailored best fit solutions for your business
Industry specific service (we specialise in Real Estate)
Agency with over 8+ years helping Real Estate Professionals
Process
Our Simple 3-Step Process to Build Your Prospecting System
From our Premier, End-to-End, Done-For-You system, to Elite-level lead generation and AI nurturing, to consulting with teams to build out their prospecting systems. We've got you covered on every front.
Prospecting Audit
We start by analysing your current prospecting efforts and find out what's holding you back from your business goals.
System Set-Up
With your business goals in mind, we plug in and set up our system with your business to start generating results immediately.
Optimise Performance
We'll then continue working towards scaling your business with leads, appraisals and listing presentations to maximise listings and profits.
Testimonials
Theres a reason our clients
keep coming back
"Icon media co has been amazing since I signed up less than a month ago. A seamless process to get started (for the computer challenged one here) which was appreciated. The leads have been great, the team at Icon all work together and we're all kept informed on Slack which is easy. Appreciate all your efforts everyone. Bring on joint success for us both."
Kendall Booth
"I've been working with Icon Media for about 2 years now. Icon are always at the forefront of whatever new technologies are arising, and testing out what works best. Would give 10/5 stars if I could. If you're thinking about using a digital marketing service for your real estate business don't look any further."
Robin Arora
"Maurice and his team have been absolutely fantastic. They are innovative, responsive, professional and masters of communication. They are a pleasure to deal with. Since using their service our sales funnel has been full and the quality of qualified leads we are receiving has been excellent. I have no hesitation in wholeheartedly recommending them."
Paul Bryne
"Icon media co has been amazing since I signed up less than a month ago. A seamless process to get started (for the computer challenged one here) which was appreciated. The leads have been great, the team at Icon all work together and we're all kept informed on Slack which is easy. Appreciate all your efforts everyone. Bring on joint success for us both."
Kendall Booth
"I've been working with Icon Media for about 2 years now. Icon are always at the forefront of whatever new technologies are arising, and testing out what works best. Would give 10/5 stars if I could. If you're thinking about using a digital marketing service for your real estate business don't look any further."
Robin Arora
"Maurice and his team have been absolutely fantastic. They are innovative, responsive, professional and masters of communication. They are a pleasure to deal with. Since using their service our sales funnel has been full and the quality of qualified leads we are receiving has been excellent. I have no hesitation in wholeheartedly recommending them."
Paul Bryne
"Icon Media has allowed me to leverage my time into more profitable tasks such as selling and talking to existing clients by outsourcing the time and effort required to turn enquiries into listing appraissals. Jack has been tenacious in his repetitive but important phone and text communications with new prospects generated from facebook and other databases."
Andrew Wright
"Joining Icon Media has taken my career to a whole new level. In my first month, I listed and sold my very first property, and there are many more in the pipeline over the coming months. I can’t thank Maurice, Jack, Caleb, Roy, and the entire Icon Media team enough! Their unwavering support, expertise, and excellence make all the difference."
Raj KR
"Icon Media have exceeded my expectations in all areas. In the 5+ weeks I have been with Icon I have been provided with warm leads of a high standard. Icon's back end support and communication are impeccable and definite deserve 5+ stars rating. I would be remiss to not mention both Darcy and Joshua who I have been working closely with me to achieve these fabulous results. Keep up the great work 'Team Icon'!!"
Bron Scott
"Icon Media has allowed me to leverage my time into more profitable tasks such as selling and talking to existing clients by outsourcing the time and effort required to turn enquiries into listing appraissals. Jack has been tenacious in his repetitive but important phone and text communications with new prospects generated from facebook and other databases."
Andrew Wright
"Joining Icon Media has taken my career to a whole new level. In my first month, I listed and sold my very first property, and there are many more in the pipeline over the coming months. I can’t thank Maurice, Jack, Caleb, Roy, and the entire Icon Media team enough! Their unwavering support, expertise, and excellence make all the difference."
Raj KR
"Icon Media have exceeded my expectations in all areas. In the 5+ weeks I have been with Icon I have been provided with warm leads of a high standard. Icon's back end support and communication are impeccable and definite deserve 5+ stars rating. I would be remiss to not mention both Darcy and Joshua who I have been working closely with me to achieve these fabulous results. Keep up the great work 'Team Icon'!!"
Bron Scott
Team
Meet the Icon Team
We pride ourselves on becoming 1% better in every way, every day,
and our team encapsulates that.
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Maurice Salib
Director of Icon Media Co.
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James Jury
General Manager
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Ray Lorena
Head of Operations and Performance Marketer
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Patrick Broman
Senior Advisor
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Hayley Armstrong
Junior Advisor
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Cherry Ann Taguba
Operations Specialist
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Caleb Nowsan
Client Success Manager
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Jack Williams
Client Success Manager
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Josh Anderson
Client Success Manager
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Josh Hindrum
Client Success Manager
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Julian Beacham
Client Success Manager
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Keir Beaman
Junior Advisor
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Liam Tingay
Client Success Manager
Malone Rotas
Operations Specialist
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Vandear Go Alcantara
Operations Specialist
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Lachy Boyle
Marketing Specialist
Beckham Lee
Client Success Director
Maurice Salib
Director of Icon Media Co.
James Jury
General Manager
Ray Lorena
Head of Operations and Performance Marketer
Patrick Broman
Senior Advisor
Hayley Armstrong
Junior Advisor
Cherry Ann Taguba
Operations Specialist
Caleb Nowsan
Client Success Manager
Jack Williams
Client Success Manager
Josh Anderson
Client Success Manager
Josh Hindrum
Client Success Manager
Julian Beacham
Client Success Manager
Keir Beaman
Junior Advisor
Liam Tingay
Client Success Manager
Malone Rotas
Operations Specialist
Vandear Go Alcantara
Operations Specialist
Lachy Boyle
Marketing Specialist
Beckham Lee
Client Success Director
Maurice Salib
Director of Icon Media Co.
James Jury
General Manager
Ray Lorena
Head of Operations and Performance Marketer
Patrick Broman
Senior Advisor
Hayley Armstrong
Junior Advisor
Cherry Ann Taguba
Operations Specialist
Caleb Nowsan
Client Success Manager
Jack Williams
Client Success Manager
Josh Anderson
Client Success Manager
Josh Hindrum
Client Success Manager
Julian Beacham
Client Success Manager
Keir Beaman
Junior Advisor
Liam Tingay
Client Success Manager
Malone Rotas
Operations Specialist
Vandear Go Alcantara
Operations Specialist
Lachy Boyle
Marketing Specialist
Beckham Lee
Client Success Director
Icon Media Co. is Australia’s #1 real estate prospecting partner for elite agents and agencies. We deliver premium, white-glove systems that automate your lead generation, nurture your database, and book qualified appraisals directly into your calendar—so you can focus on what you do best: listing and selling.
Most marketing agencies sell ads. We sell qualified appointments with sellers ready to move in 90 days or less—without cold calling, door knocking, or manual follow-ups. Our AI-Empowered Appointment Setter System is done-for-you, built with cutting-edge tech and a team who acts like an extension of yours. No fluff. Just qualified leads, ready-to-go.
We partner with high-performing sales agents and principals who are either:
- Already doing 3–10 listings/month and want to scale sustainably
- Too busy to chase leads and need appointments booked for them
- Want to build a future-proof business with systems that don’t rely on referrals or burnout
Our 4-part system replaces the need for cold calling or unreliable referrals. Here's how it works:
- Effective Lead Generation
We generate high-quality leads via Meta Ads, your own CRM database, and opt-in homeowner lists. - Database Optimisation
We organise, clean, and segment your database so nothing falls through the cracks. - Automated Outreach
Our AI Assistant sends 100+ personalised messages/day, qualifying interest and prompting prospects to raise their hand. - Qualified Appraisal Bookings
Once a lead responds, our Client Success Managers jump in, qualify them further, and book an appraisal directly into your calendar.
You get a warm, ready-to-sell listing opportunity—without lifting a finger.
Not with us. Our system is built to eliminate the need for cold prospecting entirely. We don’t just send you leads—we deliver pre-qualified, high-intent appraisal opportunities booked directly into your calendar.
We use a combination of Facebook and Instagram ads, alongside Google platforms and AI-driven outreach via SMS/email. This multi-channel approach allows us to attract, engage, and nurture leads across various touchpoints, ensuring you never miss a motivated seller.
We use a powerful combination of:
- Meta (Facebook & Instagram) Ads
- Your existing CRM/database
- AI-powered SMS and email automation
- Optional: Opt-in data sets of verified homeowners
All leads are funnelled into our GoHighLevel CRM, managed on your behalf by our team.
This is not a monthly retainer.
Our AI-Empowered Products and Services are premium, one-time packages tailored to uniquely to your business depending on your goals, team size and set-up requirements. Unlike traditional Agencies, we don't charge for vanity metrics - we charge for performance, and our average client ROI is 5-7x using our system
Yes. For our higher-tier services, we often provide flexible payment options or installment plans. This ensures you can start scaling your business without a large, one-time investment. We’ll discuss these details on your discovery call.
Some of our clients have booked 3 new listings in their first 7 days.
That said, most clients begin seeing qualified appointments within the first 7–14 days of launch. The faster we get your data, the faster we can start generating opportunities.
No lock-in monthly contracts.This is a one-time, completely done-for-you setup with clear deliverables and a fixed scope. Once it’s finished, there's no lock-in contract, although we do find most clients will renew and stay on, meaning you can continue to scale your business with continued optimisation and booking support.
We can’t force someone to list with you—but we can guarantee this:
- You’ll receive qualified appointments with homeowners who want to sell in the next 90 days.
- You’ll have call recordings, CRM notes, and all booking info for every opportunity.
- You’ll have the best possible shot at converting each one—without wasting time on tyre kickers.
Our system is proven, predictable, and trusted by 115+ agents and agency owners across Australia. If you show up, we’ll keep your calendar full.
Ready to Scale
Without The Grind?
From re-activating cold leads in your database, building relationships with your prospects and filling up your calendar. We take care of every step in your prospecting process.